Edei performs 'Loved' for BalconyTV London
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EDEI - LOVED
PRESENTED BY AMY BRANGWYN
INTERVIEW AND SESSION FILMED FOR BALCONY TV LONDON
PRODUCED BY VIDEO-BOX
CINEMATOGRAPHER IVAN OGILIVIE
There are not many girls who by the tender age of 22 can claim to have sung with Jay-Z on Top Of The Pops, and toured the UK with the country's biggest girl band. But then EDEI is no ordinary 22-year-old.
"When you put it like that I suppose it does sound quite impressive", laughs the young singer, whose soul-steeped single 'LOVED' is released January 2011. "To be honest I'm always focussed on what I'm doing right now. And to be where I am at the moment, to be writing, recording and about to release my own songs, feels great."
With her fair hair, tanned complexion and model-like looks, EDEI could easily pass for an au naturel European beauty. In fact she's a London girl, the only nod to Europe being the Spanish word 'creencia' tattooed in script on her arm. "It's Spanish for 'Belief' -- a word I live by and also the title of my favourite song by Gavin McGraw."
Singing from almost as soon as she could speak, EDEI's earliest musical memories come from sitting in the back of her dad's car on long summer drives listening to Rod Stewart. "He absolutely loved Rod! And I really didn't at the time! But actually that's probably where I got the raspy edge to my voice that I have now -- listening to Rod in my dad's car! Now I can appreciate it much more," says EDEI who namechecks the likes of soul legends Marvin Gaye and Patti LaBelle alongside childhood pop heroes like Michael Jackson and later, Justin Timberlake, in helping her form her musical tastes. "Oh -- and Lauryn Hill -- I would just play that album over and over on loop".
It was with another legend, however, -- hip hop heavyweight Jay-Z -- that EDEI had her first brush with pop fame. Only 10 years old, EDEI's natural stage presence and big voice had won her a role in the West End production of 'Annie' and she found herself on telly singing 'Hard Knock Life' with the world's biggest hip hop superstar. "I had no idea who Jay-Z was to be honest, I think I was more impressed that Abs from Five was there," she recalls with a laugh. "I keep trying to find it on YouTube and it's never there. Probably for the best."
Tune in tomorrow!!!